Primary care, home and facility practice
Office-based primary care plus house calls and nursing facility rounds. Different settings, different workflows, different money.
Free live masterclass · Saturday, September 19, 2026 · 11:00 AM Central
Build the practice you were licensed for.
Don't start with a business idea. Start with a problem worth solving.
NP school teaches us how to take care of patients. It usually doesn't teach us how to build the business around that care. APRN Academy is live class training on finding a real problem, shaping a service around it, and understanding the coding, billing, and documentation behind the money.
Create Your Own Lane is live on Saturday, September 19, 2026 from 11:00 AM to 12:30 PM Central Time. The paid revenue classes run launch weekend, Saturday October 24 and Sunday October 25, 2026.
Taught by Larry Wilkes, MSN, PMHNP-BC, FNP-C. Practicing FNP and PMHNP, practice owner for more than 10 years, and founder of APRN Academy.
The framework
Three steps from an unmet need to a service someone will pay for.
This is the order I use. Most NPs stall because they start at step three with an idea, then go looking for someone who wants it.
- 01
Spot the gap
Look for a real access, workflow, clinical, or business problem in front of you. Not a business idea you hope people want.
- 02
Match your expertise
Line that problem up against your license, your experience, your relationships, and the hours you actually have.
- 03
Build the service and revenue model
Name the service. Name the buyer. Map how you get paid. Then run one small test.
Once you find your lane, you have to know how to get paid in that lane.
Live classes
Register for a live class
Every class is taught live online. Your registration details, workbook, and reminders come by email.
Need individual help?
Add a 30-minute Private Revenue Consultation.
Thirty minutes one-on-one by phone or video. Bring your revenue questions, your coding and billing workflow, or the decision you are stuck on. $149 on its own, or included in the $499 Two-Class Revenue Bundle + Private Revenue Consultation. This is educational business guidance. It is not legal, tax, compliance, payer-specific, or individualized clinical or billing advice.
How live classes work
Four steps, no platform to learn
Step 1
Choose and register
Pick a class and register in about a minute. No account required.
Step 2
Pay if the class is paid
Paid classes use secure card checkout. The free masterclass takes no payment.
Step 3
Get your details by email
Class date, the Zoom or Google Meet link, your workbook, and reminders come by email.
Step 4
Attend live
Show up, ask questions, and get any follow-up resources included with that class.
Who teaches these classes
Larry Wilkes, MSN, PMHNP-BC, FNP-C
I didn't build one lane in healthcare. I built several. I've practiced as both an FNP and PMHNP, built private practices, worked in homes and nursing facilities, built a billing and revenue company for NPs, and I also own an LPN nursing school. APRN Academy is where I teach the business lessons I had to learn by doing the work.
- Practicing FNP and PMHNP, still seeing patients
- Has owned and operated private healthcare practices for more than 10 years
- Works across primary care, psychiatry, and home and facility care
- Built NP Revenue Partners around NP billing and revenue operations
- Owns and operates Illinois College of Nursing, an LPN nursing school
This comes from doing the work
The lanes I've built
Five lanes, built and run in practice. The classes come out of these, not out of theory.
Psychiatric care
Therapy and medication management as a PMHNP, including how psych visits get documented and paid.
NP billing, coding and revenue operations
NP Revenue Partners, built around the claims side of NP practices. The revenue material comes from that daily work.
Nursing education
Owner and operator of Illinois College of Nursing, an LPN nursing school. Running a school is its own business.
APRN business education
APRN Academy and mentorship, where the lessons from the other four lanes get taught to other NPs.
Questions
Honest answers before you register
How are classes delivered?
Live online through Zoom or Google Meet. You attend in real time and you can ask questions.
Do I need an account or subscription?
No. You register or pay, and everything you need comes by email. There is no portal to log into and no recurring charge.
When are the live dates?
Dates go out by email. If a class page shows no date yet, none has been set. We will not post a date that is not real.
Do I get a recording?
Only when a recording is explicitly listed as included with that class. Otherwise, plan to attend live.
Is CE credit offered?
No. APRN Academy classes carry no continuing education credit.
Will the billing content apply in my state and with my payers?
Coding, payer, state, scope, and telehealth rules vary. Classes teach the framework and where to verify it. You still have to confirm current requirements for your own state, payers, and practice.
What about refunds?
Refund and cancellation terms for paid classes are published on the Refund Policy page and in your confirmation email.
Are results or income guaranteed?
No. Nothing here promises income, reimbursement, credentialing outcomes, or business results.
Start with the free live masterclass.
Create Your Own Lane is free and live. Come find your problem worth solving, then decide if a revenue class is your next step. Build the practice you were licensed for.